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Marketing & Brand Management
Rock Dassie Consulting solves your marketing problems, which often are pretty much all the problems. I bring together a deep understanding of consumer motivations, classical marketing experience and clarity on commercial reality.
Net outcome:
the right things get done – the way that works for your business.
WHY HIRE ME?
Like my namesake, I am small and can fit into tight spaces (aka "constraints"), but I can think and act as big as you need, chock-full of elephant-size marketing wisdom.
I have run big and small businesses, I know consumer targets from infants to the Greatest Generation, from coast to coast and from hip-hop happening to happy homebody. I synthesize data, insight and experience with a honed gut instinct to drive business forward. I know innovation, renovation, mass, luxury, acquisition, streamlining, nascence and maturity. Most importantly, I cut through complexity to deliver clarity.
Are you ready for me to help you? Contact me to get the ball rolling.
SERVICES
RUN A BRAND
Have a mature brand that needs renovating? A dusty brand lying neglected in the corner, not bringing in the revenue it should? An idea of a new product, but no one to take charge? I can pick it up and run with it.
DO IT ALL
Are you a small business or a startup? Do you have an awesome idea, but need help getting people to know about you? I can help refine the offering, determine your target, and figure out how best to connect them to you.
COVER A LEAVE
Is a senior executive going out on a medical leave? Having a baby? Retiring? Need someone who can step in and run the marketing function for a while? I can jump in seamlessly and keep all the balls in the air.